Project Overview
In March 2020, my wife and I experienced the loss of our son, Bastion. We turned our grief into good by donating Cuddlecots and sending birthday cards to families of babies gone-to-soon.
The Solution
Since we don't make any money off of this non-profit, we didn't have any help from developers or designers like I'm used to. I had to learn everything from setting up a domain, SEO, Google Analytics / Gtag & GTM, Webflow, API integrations, and more.
I setup Webflow forms to interact with Airtable and vice versa, this way we can manage all of the entries and have an updated count of cards sent for all visitors to our site.
To date, we have raised $10,000, donated 2 Cuddlecots, and have over 1000 recurring birthday card signups for babies gone-to-soon.
My wife is still in charge of manually creating each birthday card, so we'll be automating this soon through Postable.com.